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Colleges: Explore your Admissions Insights Dashboard

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The Scoir Admissions Insights Dashboard provides a clear view of the students on Scoir who have shown interest in your college and those your outreach efforts have reached.

Below, we’ll walk through the three main sections of your dashboard: Interested Students, Reached Students, and Competitive Insights. Each section helps you better understand your audience and the impact of your brand.

Interested Students

  1. The Interested Students banner displays the total number of students who have added your school to “My Colleges” as Following, Applying, or Applied, including the number of students who have expressed interest in the last thirty days. 
  2. The Students by Month chart displays an overview of interest growth over a period of months, and can be filtered by class year. Within each month, the number of students who are following, applying, or have applied to your college will be uniquely displayed. 
  3. The Conversion by Class Year funnel displays how students from a particular graduating class move through each stage of the college interest pipeline—from showing interest to applying, being accepted, and enrolling. This visualization helps you track engagement and conversion rates across stages.
  4. In addition, separate tiles include information about the percentage of students with registered parents/guardians, the percentage of students attending a Title 1 school, and the percentage of students who are first-generation. The blue donut represents the percentage of these students who have specifically expressed interest in your college, while the percentage beneath the donut represents the total percentage of students on Scoir who match this criteria.
  5. These two tables let you filter your reach according to top student interest and academic focus, along with the ability to message interested students, if you have Outreach Messaging on Scoir and the correct permissions.
  6. The Students by Location section provides a geographic view of student interest by state, and is aggregated according to high school. This section can be filtered by state if desired. You may also schedule high school visits via this table if you have the necessary permissions to do so by clicking the three dots (⋮) within a high school’s row and selecting Schedule Visit from the menu, which will direct you to the Calendar view in the High School Visits tab.

Reached Students

  1. The Reach banner displays the total number of students who saw your school at least once via search results, profile, discovery, or dashboard, including the number of unique students your brand has reached in the last thirty days.
  2. The Impressions tile aggregates the number of times your brand has been seen across Scoir by students, and includes impressions from all currently active students on Scoir.
  3. Reach by Class Year breaks down the total number of unique students that have come across your brand on Scoir by class year.
  4. There are separate tiles include information about the percentage of students with registered parents/guardians, the percentage of students attending a Title 1 school, and the percentage of students who are first-generation. As with the Interested Students section, the blue donut represents the percentage of these students you have specifically reached, while the percentage beneath the donut represents the total percentage of students on Scoir who match this criteria.
  5. The Top Interests and Top Focuses tables let you filter your reach according to student interest and academic focus, along with the ability to create new content for each category by clicking the three dots (⋮) within a high school’s row and selecting Create Content from the menu.

Competitive Insights

The Competitive Insights section highlights the colleges that share the most interested students with your institution. The Adjusted Ranking normalizes results for schools of similar size, while the Default Ranking shows overall totals.

The table displays each competitor’s ranking, name, the number of Mutual students (students who have shown interest in both institutions), and the Total number of students interested in that college on Scoir. This helps you identify where your prospective students are also engaging and how your reach compares within your peer group.

How did we do?

For Colleges: Applicant Insights & Management

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